14-16 October 2025
VIECON – Vienna Congress & Convention Center
Vienna, Austria

Exhibitor News

13 Jul 2025

Texas Flash Flood Disaster: Why Better Forecasts Start With Better Dat

Skyfora Hall: A Stand: A526
Texas Flash Flood Disaster: Why Better Forecasts Start With Better Dat
Zoom Earth imagery showing dense cloud cover and intense precipitation over Texas on July 4–5, capturing the storm system responsible for the catastrophic flash flooding.
The devastating flash floods that struck Kerr County, Texas over the July 4th holiday have once again shown how fast extreme weather can escalate, and how critical accurate forecasting has become. As we face more of these rapid-onset events, the need for better data sources such as those enabled by Skyfora is clearer than ever.

A Sudden and Tragic Surge

In under an hour, the Guadalupe River rose more than 25 feet, overwhelming summer camps and low-lying communities. Over 100 lives were lost, making it one of the deadliest flash floods in recent U.S. history. Known as “Flash Flood Alley,” this region’s steep terrain, heavy rainfall, and growing development make it especially vulnerable.

A Broader Pattern of Extremes

From deadly wildfires in California to scorching heatwaves on the East Coast, the past year has been marked by increasingly intense and unpredictable weather. These events are not isolated. They are signs of a changing climate system moving faster than our ability to respond.

Why Forecasting Still Falls Short

There has been widespread debate about emergency alerts and preparedness. But beneath all of it lies a deeper issue: the data we rely on to predict weather is often not real-time nor dense enough for instant updates. Many of the tools we use today were not built for the speed or scale of today’s climate extremes.

The Forecasting Foundation Needs an Upgrade

Improving forecasts starts with improving the raw data they are built on. Skyfora’s technology gathers high-resolution atmospheric insights that fill critical gaps, especially for sudden, short-notice events like flash floods. With more timely, localized data, weather forecasts can become faster and more precise.

What makes Skyfora’s approach different is its scalability. The company turns existing telecom infrastructure, cell towers and base stations, into a real-time sensing network with a plain software update. To make this possible, partnerships with telecom providers are essential. Therefore, Skyfora actively pursues and proposes partnerships with mobile operators, who have extensive 5G coverage in Texas and across the US as several states suffer from a variety of weather-related disasters. This allows for high-frequency atmospheric data across wide areas, feeding directly into AI weather models and forecasts from global leaders such as Google and NVIDIA, making those systems more responsive and relevant to real-world threats.

Looking Ahead

We cannot undo what happened along the Guadalupe River. But we can commit to doing better next time. Better data means better forecasts, and better forecasts give people the chance to act before disaster strikes.

Fredrik Borgström, CEO of Skyfora, adds:

“What happened in Texas is a tragic reminder of why precision in weather forecasting matters. At Skyfora, our mission is to deliver the kind of data that helps communities stay ahead of the storm. We believe improved forecasts can save lives, and we are committed to making that future a reality.”

Skyfora is working to make that future possible.


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